Event apps to Market your Event in the Digital Age

Marketing is significant for Event reach and being smart at marketing will ensure business success. Doing something different from others in the market is the difference between business success and business failure.

Customer needs are always changing and it’s not that easy for marketers to act on those demands with limited budgets. In today’s time, every marketer analyses data & spends every penny so wisely to gain return on Investment. Moreover, these insight data collected from multiple sources will help us make smarter decision and be instrumental for success. We could see promoting an event among audience in this digital age is quite challenging as ideal attendees want their time to be counted even before considering to make an appearance.

With the rise of mobile phone usage Mobile Event App Strategy have really grown in importance to market your event among potential customers. By Mobilizing your event you can create a memorable experience and make it awesome. No doubt, creating a Mobile Event App for events can delight your audience every step of the way and keep them engaged far beyond communicating on the when and where of your event.

Benefits of Event App for Event Organisers

• Easy access to keep track of event happenings
• Inform Event happenings to attendees in a variety of ways
• Increase exposure & Interactivity to avoid distraction
• Social networking capability to maximize connectivity

In comparison to traditional methods creating a mobile app can effectively promote your event from the moment you give the initial word to the day it takes place. Attendees will think that you have analyzed the needs of your target audience and offering them in real time.

To get every detail in the palm of your hand Evangelize this technology and encourage participation by sharing important real-time event information. For more information on Mobile Event App contact us.

In today’s highly competitive world, marketers need to grab hold of every opportunity to build relationships and earn reputation of prospective buyers. It can be achieved by allowing people to know more about your company’s product or service while participating in an event. Event organizers need to keep in mind that just because an event is completed it doesn’t mean that the work is done, as the success of an event highly depends on organizers proper post event follow-ups. A well planned post event follow-up will ensure better branding, pipeline activity and sales.

Here are some post event tactics that helps in maximizing the event’s investment.

Debrief

A debrief can be helpful to step back from the event and look at it with our objective in mind, and evaluate how well we achieved them. Getting everyone’s opinions on the table post event can open up discussions, discover hidden issues and help to generate ideas for improvement next time.

Thank you mail

Sending thank you mail to everyone who bestowed to the success of an event will add a pleasant conclusion to their experience and confidently get them looking forward to the next event.

Be prepared and follow up with your leads

Event planners should take initiative to reach out the leads as early. It’s also important to generate and collect the resources and necessary materials for the follow up plan. Allocate time to make sure all of these items are completed prior to the event. All post-event follow up should occur within 3-4 days of the event. Proper follow-up with leads can effectually boost-up the sales pipelines.

Content

Keep sending quality content to attendees with multiple online channels to extend life of the event and its objective. Create content during the event as well, like a follow-up email newsletter with event highlights, Facebook photo album of attendees, videos and send it to attendees, it can be used post-event to continue the engagement of attendees and it shows the parts of the event that they might have missed.

Since the conclusion of the event is not the end of your connection with attendees, you have to continue promoting your products / services to them after they leave. With our ShowTime event management app, you can efficiently follow-up your audience. Contact us to know more.

From events to tradeshows & business meetings, percentage of attendance of the participants is highly important to know the real value of the meeting. In general, to stand out and deliver clear value all you need to do is maximize attendee engagement. Aim to give them a unique experience by mobilizing the Event and ensuring attendee engagement, at every touchpoint. Quantity & Success of the event lies on attendee engagement and also on the planning for an event upfront.

Any hosts/organizers will always look for ways of increasing the participation of the attendees for the events they organize. By making out a clear plan, including innovative features like polling in real-time, Instant evaluation surveys you can create a direct connection that will help attendees feel involved. By Surveying attendees, you can show them your care as well you can make use of their feedback to create better event next time.

Ways to get the most out of Attendees Event Participation:

• Before commencing an event, it is vitally important to gain strong visibility among the people. Bonding relations with the event attendees creates positive impacts for the events.
• At the time of conference, brief in short regarding event plan and educate people with clear directions. Make them social with the speakers/hosts incase if needed.
• Help people to choose the right session. Take them to the one, where users can engage themselves into the events to improve skills, knowledge, etc.
• Enable users to take notes of the events & its importance. Provide them fundamental needs and be sure that they are following the event sessions.
• To make them remember the event and to attend your future events, create surveys & feedback polls and send to them.
• Provide updates & bookmarks for users to get actively engaged before, during and after the event.
  Interested to know more on Attendee Event Participation, Kindly visit us @ www.showtimemobileapp.com

In Recent days we could see Mobile apps playing a significant role in conducting Business. Creating an App for your event is one of the best ways to enhance the user experience and reduce the paper consumption. Today, Mobile event app is fueling business growth by gathering insights on attendee experience. Having a good promotion strategy in place will aid get a very high app adoption rate.
Below are some strategies to increase the App Adoption rate.

Promote app early

Promote the app in the beginning stages and share its significance with attendees /prospects at the earliest. Don’t postpone the promotion until the last minute.

Videos are worth a thousand more

Video is a fantastic way to make message literally come alive, so creating video tutorials on how to use the app and its features can help reach more prospects and convert them to an attendee. Incorporate the video on the website and share it with followers through social media.

Leverage Social Networking

Nowadays people are more connected through social networks, so we need to develop an app with social networking capabilities that can help them to interact with others without leaving the apps.

Use Beta Testers

Choose the attendees or prospects and contact them as possible beta-testers for the app; It will allow them to provide useful feedback/suggestion. It also provides a feeling of importance for the users, who are likely to mention it to other attendees.
Promote During the Event

During the event, frequently, remind the audience that the app is available and encourage them to download it and QR codes should also appear on printed materials. Stalls should be available throughout the area for app support and supporting staff should be available if attendees need help understanding the functionality or troubleshooting. It makes them feel worthy of their investment in time and money.

If you follow all these strategies, surely your event app will be widely used and your attendees will enjoy the experience. Contact us to develop the feature-rich mobile event app that helps create brand awareness and gain reputation for your business event among global audience.

Managing and multitasking of events are the two main concerns for event managers and organizers. Delegates and attendees of today require a common platform to get details on all events from welcome address to vote of thanks. Mobile apps are the best solution to create better engagement and a superior event experience for attendees and exhibitors.

Creating a mobile app helps event organizers to interact with attendees in real-time and get actionable, real-time behavioral metrics to be successful. Our eye-catching design and user friendliness help attendees make better connections and drive ROI.

Instant check-in: Delegates and participants might not be able to attend on time for the events. They could make use of this check-in to receive updates or make others aware of their participation.

Event Promotion: Business events can be considered as another form of sales activity. Every event needs attention from its respective niche. 50% of the success for the event organizers relies in reaching the perfect audience for the event.

Social Media Sharing: Social media are not new platforms and it means to share and discuss things on the event happenings in wider circles of the business nature. It is also a way for quick communication with the event organizers.

Schedule Management: Organizers who are engaged with routine events and meetings need to be planned and organized. Here event organizers can create & manage events for date, timing & Venue. Plan events and meetings effortlessly while on the go.

Feedbacks & suggestions: Delegates and attendees must be allowed to post their comments and reviews regarding the events. This encourages both event organizers & participants and possibly helps in improvising the events in future.

Polls & surveys: This is the improved version of feedbacks & suggestions from the audiences for the events. IT can be web based or offline with a set of questionnaire to the event attendees that are prepared by the organizers.

Our Showtime event management helps event organizers to create and run exclusive mobile apps for both global and regional events. With rich features, Showtime mobile event app facilitate the event participants to know more on the schedules, organizers, sponsor, delegates, speaker bio etc. The mobile app can be accessed easily via iPhone & Android mobile phones.

Interested to know more on the Uses of Event Apps for event organizers, kindly visit us @ www.showtimemobileapp.com

In today’s day & age Event management mobile apps are changing the way we organize events. Having a bold-looking mobile event to host a conference, a trade show, a seminar, conventions, or a festive/sporting event for all of your meetings throughout the year can make a big impact. As mobile tech has changed our daily life 95% of planners say that best way to go green and engage audience is to take up mobile event app which attendees will love.

Event planning through mobile apps will not only engage your audience besides it will give you a platform to watch behavioral metrics of your audience and measure your stakeholder’s engagement. To drive advancement from sessions you can include an audience response system that enables you to get event rating as well capture critical data and feedback from the community for decision making.
With your mobile event apps you can motivate connection through the attendee list and have fun, share information / interest with one or more other attendees. To deliver value to event sponsors you can virtually connect them to every app user and increase exposure. By including social networks like Twitter, Facebook, LinkedIn inside your event app you can easily get connected in real time and build lasting relationships.

Are you planning to take your event to the next stage? Then contact us to take-up Showtime mobile event app platform that allows you to configure the meeting your way and gain valuable insights.

Have you heard people saying “That meeting wasted my time”? Have you analyzed how often your attendees asserted this statement? Usually this may be because, event organizers have not taken enough time to plan / forecast what technologies are to be applied in the events industry to make them effective.

Here we have discussed about mobile apps, the newest communications channels which event organizers have to adopt when they start planning out their event. Custom event apps give organizers the opportunity to make sure the meetings are productive by not allowing them to leave paper surveys on chairs without filling. It lets attendees to collaborate more than ever before and adds value to the result.

Publicize the Agenda

By circulating the agenda ahead of the meeting organizer can give time for attendees to come prepared for discussion on improvements, churn out ideas which they feel could help the company meet its goals.

Increase Attendee Engagement

As meetings require a lot of team interaction Mobile apps are the best as it allows improve the overall experience for attendees by providing them fun & engagement through Q&A sessions interactive networking opportunities

Collect Real-time feedback

Gathering real-time feedback from attendees through poll survey to evaluate how well the meeting objective is met and see how participants of the meeting are feeling in real-time.

Provide Push Notifications

Event organizers can provide updates and reminders to attendees through instant push notifications so as to grab their attention and make them notify any recent update.

It has become very apparent that mobile event apps are must in today’s time to get the most out of events / meetings. Curious to know how Showtime event app can add improve efficiency of your next Event. Contact us.

Loads of statistics/data from various sources can be taken –up to measure the count of stakeholder’s engagement with one’s companies products. In short, stakeholders are persons or users who connect with them in order to get an output i.e. solution or result that could possibly progress them. Success of a business lies in increasing the percentage of stakeholder’s engagement for their products or services across the competition. For any business, the key for corporate social responsibility depends on their accountability to engage stakeholders.

Why Mobile Apps for Stakeholders Engagement:

Above 80% of businesses today rely on the mobile market i.e. mobile apps to increase their brand value and revenue compared to that of their competitors. Studies from Google and other top media also reveals more than 400% growth is seen over the past years in terms of mobile and mobile app usage.

Engaging more stakeholders via mobile apps helps to acquire long–term consistent results with sustainability among the competition. Compared to software/desktop websites stakeholders are more likely engaging with mobile apps than mobile websites.

Fundamental principles of Stakeholders Engagement:

• Proper planning
• Communicate with the business
• Humanity & Responsibility
• Risk management
• Understand value of the product/business

How to engage Stakeholders with Mobile Apps:

Mobile apps that are naturally built with call-to-action is the first step to engage the stakeholders genuinely. Procurement related data makes the stakeholders more engaged in mobile apps meaningfully and interactively.

Here are some important steps to be followed to make the stakeholders more engaged;

• Updated data in mobile apps
• Metrics to measure the navigation
• Make engage with interactive things
• Fulfill the requirements of the stakeholders
• Implement latest technologies in the platform

Interested to know more on Mobile App Development & Stakeholders Engagement Strategies, Kindly visit us @ www.showtimemobileapp.com

A well-designed mobile meeting app has features & components that can help attendees become more comfortable. It will serve as a guide to the members of the associations and allow association members to get benefitted not only at the event, but even after by increasing engagement and enabling better networking opportunities.

Attendee List

Releasing the mobile event app two week before the event with total attendee list will really support attendees to remove their pain point –“I don’t know anyone at the event”. By viewing the list of attendees they might make out whom they might know or whom they would be interested in meeting.

Schedule Remainders

Actually before the meeting attendees can view the event agenda and doesn’t need to get besieged by seeing the size of the conference/ seminar, Instead can add the sessions they are interested in alone so as to get alerts / remainders about any specific speakers / event they want to join.
Moderated Q& A

For attendees whose pain is not to ask their question in front of all association members the mobile event app provides the most engaging interactive tools Q & A where they can connect by sending questions to the speaker and the speaker can answer questions at will.

Social Connections

During sessions breaks, these conversations are often continued in the hallway, to enhance participant experience these apps allow audience to converse, share ideas and comments with others on platform ( Facebook, twitter, Linked In) where your community already has a voice.

To make your association / club meetings better for every single stakeholder adopt Showtime mobile event app with features to functions as a catalyst for attendee team-building.

Attendees use their mobile device to access event content more than any other platform. Besides, As mobile devices have become more common, plan your event app and networking solutions around how your attendees will use them.

Mobile event app makes it easier for Event stakeholders to help attendees productively network and communicate with each other. When an event organizer introduces Showtime mobile event apps to their events, their attendees’ can converse with each other through direct messaging, exchange ideas, join a discussion, or schedule time to meet up, right from their phone or tablet.

Networking is primary thing for which people go to tradeshows, association events and conferences. A major value that meetings & conferences provide to attendees is facilitating them to build strong professional connections, network with like-minded peers and establish relationships with experts in their field. Attendee list in the mobile event app will displays others who share the same interests, for easy networking and discovery.

Few Essential Attendee networking features present include

• Go to meetings and conferences to learn from and connect with others
• Easily find your way around on the show floor
• Get Essential push notifications in real time
• Complete the survey immediately following session completion

Digitization your event with mobile event management app tool will allow event organizers to communicate in new ways that have never been possible. To make your event go mobile, and provide your attendee engagement and networking experience you can contact us.